Mobile Sales Surge 60 Percent in IBM Online Retail Index for the Third Quarter, Largest YoY Increase since 4Q 2012

Third quarter online mobile sales continue to rise according to the IBM Retail Online Index, part of the cloud-based, IBM Digital Analytics Benchmark, as mobile percentage of online sales increased more than 60 percent year-over-year, the largest YoY increase since the fourth quarter of 2012.