Nomi and Branding Brand Unite to Help Retailers Deliver a Superior Customer Experience

Nomi, an in-store analytics startup led by former executives from Salesforce.com and Buddy Media, announced a strategic partnership with Branding Brand, a mobile commerce platform powering sites and apps for more than 100 retailers. The new partnership allows retailers to develop brand-specific, omni-channel apps that integrate Nomi's SDK and enhance the in-store shopping experience.