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Olympian Veronica Campbell-Brown Teams up with Always to Pass the Baton
As excitement builds for the London 2012 Olympic Games, fans may be inspired to try new things and pursue their dreams, just as the athletes have. In the spirit of the Olympic Games, Always®, the leader in feminine care, has partnered with track and field athlete Veronica Campbell-Brown to start running the Always “Baton Connection” Facebook program, which heroes the inspirational support system important in anyone’s life. Starting today, Always fans can “Pass the Baton” to show their appreciation to those who inspire them. With this passing of a baton, the hope is recipients are inspired to do the same.
Source: Procter & Gamble/Business Wire