Retailers Cautiously Optimistic for 2013 Holiday Season; Mobile and Strategic Promotions Projected to Drive Billions in New Revenue

Baynote today revealed the results from its inaugural 2013 Holiday Predictions Survey. The survey, conducted in partnership with the e-tailing group, found that retailers are cautiously optimistic, with 60% forecasting growth in excess of 10 percent for 2013 holiday season revenue, in line with industry forecasts.