Press Releases

New Study Shows 75% Of Coupon Redemptions Result In Incremental Sales

04/20/2016

On average, seventy-five percent of consumer packaged goods coupon redemptions, across all types, result in incremental sales according to a study that will be presented at the Association of Coupon Professionals’ 10th annual Industry Coupon Conference on Wednesday, April 20 in Charlotte, NC by GfK and News America Marketing.