Cincinnati-based Pampers has unveiled its most significant innovation since 2018 — Swaddlers with a pioneering Blowout Barrier, designed to curb up to 100% of leaks, even the dreaded blowouts. A recent survey reveals that parents face a staggering 13 million diaper blowouts every week in the U.S., causing concern for six in 10 parents.
Pampers, in partnership with CJ McCollum and Tia Mowry, is shedding light on this issue, emphasizing how the new Swaddlers can alleviate parental anxieties. The diapers also feature Dual Leak-Guard Barriers, LockAway Channels, and Soft Flexi-Sides for optimal comfort and protection.