Press Releases

Promax Applications Group enters into Strategic Partnership with Wipro on Trade Promotions Optimization and Analytics


Promax Applications Group, a world-leading specialist in trade promotions planning, management and optimization solutions, today announced its strategic partnership with Wipro Technologies, the global information technology, consulting and outsourcing business of Wipro Limited (NYSE:WIT), to offer trade promotions optimization, management and predictive analytics solutions to its consumer goods clients across the globe.