U.S. Consumers Plan to Increase Holiday Spending This Year, Supported by Greater Optimism about Personal Finances, Accenture Study Finds

Amid signs of increased optimism about their personal finances, one-quarter (25 percent) of U.S. consumers plans to spend more on holiday shopping this year compared to 20 percent in 2013, and spending on holiday gifts is expected to average $718, according to Accenture’s annual holiday shopping survey.