Press Releases

xAd and Telmetrics Report Shoppers Shifting to Using Mobile Exclusively for Retail Research

05/22/2013

With more than one out of three mobile retail shoppers exclusively tapping their device to research purchases, mobile is becoming a de facto retail shopping tool according to new retail insights released today from xAd, a leading mobile-location based advertising network, and Telmetrics, the top mobile call measurement provider. In addition, one-third of consumer’s online shopping time is now spent on smartphones and tablets.