How AI Is Reshaping Retail Operations and Decision-Making

Available on YouTube and Simplecast

Podcast Interview with Mariya Zorotovich, General Manager of Consumer Industries at Intel

 Mariya Zorotovich
General Manager of Consumer Industries at Intel

This session explores what it actually means to make AI a core operational capability in retail. From decision-making at the edge to organizational agility, we unpack why the next competitive advantage won’t come from more tools — but from how businesses are fundamentally designed to operate with AI.

Retail is moving faster.

Most operating models aren’t.

Retailers are experimenting with AI across the business. But in many cases, the way decisions are made hasn’t changed.

And that’s where the gap begins.

AI was introduced as a tool.

Now it’s redefining how businesses run.
What’s at stake isn’t adoption.

It’s whether AI reshapes how your organization actually operates.

AI is no longer just supporting decisions.

It’s starting to make them.

In this session, we explore:

  • where AI is already driving real operational impact
  • why layering AI onto legacy systems creates long-term risk
  • how leading retailers are reducing latency and accelerating decision cycles
  • what “trusting the output” actually looks like inside an organization

This is a shift from insight → action → autonomy.

Rethinking AI in retail starts here.

Join Mariya Zorotovich (Intel) in a live conversation moderated by RetailWire, exploring how retailers are moving beyond experimentation and toward AI as a foundational capability.

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