Back to News
Retail news

Study: Consumer's may spend as much online as in-store this holiday

Written by
R
Rick Moss
Based on its survey of 5,000 consumers, Deloitte has predicted that shoppers will spend about 47 percent of their holiday budgets online, an amount roughly equivalent to what they plan to spend in stores. These figures, when first derived two years ago, were weighted 52 percent/40 percent in favor of physical store shopping.

The RetailWire Daily

A daily briefing with the retail news, expert perspective, and business context to bring into your next meeting.

Want to know more? Learn more

Discussion Thread0