Stanley News

Stanley cup assortment

Is the Stanley Craze Truly Over, and Can the Brand Sustain Its Success?

The so-called Stanley craze was evident on social media platforms the world over as the COVID-19 pandemic drew to a close. Can Stanley keep its current growth trajectory on target?

A Stanley Cup.

Stanley Recalls 2.6M Travel Mugs Over Burn Concerns

Stanley has recalled 2.6 million Switchback and Trigger Action stainless steel travel mugs due to a potential burn hazard.

Target Stanley 'Wicked' cups

‘Wicked’ Stanley Cups Sell Out at Target

The Target cups representing the lead characters of the film are already sold out online.

Baby playing with toys

Fisher-Price To Restock Its ‘Baby Stanley’ Cups After Selling Out

Want to twin with your little one with matching Stanley cups? Here’s your chance.

A Stanley Cup.

Do Stanley Cups Contain Lead? The Company’s Surprising Answer

The company’s biggest sellers have gone viral for claims that lead was detected in its products.

Outside of Target

Target Workers Terminated for Buying Popular Stanley Cups

A limited-edition Stanley Quencher cup was briefly on sale at Target for $50, but some employees are paying a bigger price for them.

A Stanley Cup.

Fake Stanley Cups Are Duping Customers

The popular insulated tumbler is causing a commotion among shoppers who are being duped by fakes in search of the real thing.

a woman is holding a cup and a water bottle

Can Other Brands Emulate the Formula for Stanley Cups’ Success?

Will the Stanley Quencher be the one cup to rule them all? How can Stanley leverage its newfound popularity to influence its future product developments?