Retail News

Tropicana Launches Pricey OJ

Reuters/Crain's Chicago Business 03/03/2008

Tropicana’s Pure Valencia is said to be made from the top three percent of the brand’s harvest and its selling price reflects that. A 54-ounce bottle retails for $4.49 compared to $3.70 for a 64-ounce bottle of Tropicana Pure Premium.

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