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Uber Eats looking to bring ride pooling to restaurant orders
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Rick MossUber Eats Pool, currently being tested in India, is designed to encourage groups of consumers to pick the same restaurant to order from, thereby enabling the service to pool the orders more efficiently. Uber's strategy is to use machine learning to position the most commonly appealing restaurants at the top of the app screen, making it more likely that the vendor will receive more orders within a narrow time window.