Back to News
Retail news

Wendy's passing BK for number two breakfast seller

Wendy's launched its breakfast menu nationwide in March 2020. Two years later it is on the cusp of surpassing Burger King to be the second largest fast-food chain in the breakfast category. Breakfast sales at Wendy's accounted for 10 percent of the chain's total at the end of 2021. That number is expected to double in 2022.

The RetailWire Daily

A daily briefing with the retail news, expert perspective, and business context to bring into your next meeting.

Want to know more? Learn more

Discussion Thread0