Five Below CEO reports ‘great back-to-school season’
September 10, 2020
Five Below has refocused its back-to-school merchandise on at-home learning, and that has helped the kids’ discount retailer drive sales. The retailer is taking a similar approach to Halloween, said CEO Joel Anderson in an interview with CNBC. “It’s going to be less about trick-or-treating and more about decor and still creating a fun experience at home, and at Five Below you can do that without having to break the bank, so to speak,” he said.
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