‘Kidults’ responsible for one quarter of toy sales
December 20, 2022
Toys bought by adults (not to be confused with those “adult toys” that come in plain brown packages) are driving most of the growth in the toy industry, according to NPD Group data. Although the “kidult” cohort is considered to start at age 12, many of the consumers buying up action figures, board games and Legos are mature adults looking to rekindle simpler memories of childhood. Purchases by this group account for about one quarter of all sales each year, or roughly $9 billion worth.
Recent News
Google’s Antitrust Trial Teeters On
Google’s landmark antitrust case against the Justice Department has reached its final stage, sparking concern across Silicon Valley. Prosecutors argue that Google’s dominance in online search and search advertising markets is illegal, while Google maintains its superiority. The outcome, to be decided by US District Judge Amit Mehta, could have significant implications not only for Google but also for other tech giants like Apple, Amazon, and Meta.
Virgin Galactic’s Unity Spacecraft Nears Final Flight
Virgin Galactic has announced that its Unity spacecraft is set to embark on its last commercial journey, marking a significant milestone for the company. The Galactic 07 mission, scheduled for June 8, will be the 12th and final flight of the Unity spacecraft before Virgin Galactic shifts its focus to its new Delta-class spacecraft.
Apple’s Vision Pro Headset Dominates Enterprise Market
Apple’s Vision Pro headset, a mixed-reality spatial computing device, has found its way into the arsenals of more than half of the Fortune 100 companies, with over 50% investing in at least one unit. This revelation came during Apple’s first quarter 2024 earnings call, where CEO Tim Cook highlighted the enthusiastic reception of their products within the corporate sector.
Cinco de Mayo 2024: Food and Drink Specials
Cinco de Mayo isn’t just a celebration of Mexican-American culture; it’s also a day of fantastic deals and specials across the nation. This year’s festivities kick off with deals that last until May 5th. Here’s a list of some of the offers: