Rick Moss

President, Co-founder, RetailWire

Along with partners Al McClain and Santi Briglia, Rick Moss is responsible for conceiving and building Principally, he spearheads the content and functional design of the site, along with handling other administrative and creative duties.

  • Rick’s career in retail trade communications stretches back to 1981 with the start-up of Retail Insights, a ground-breaking video trade magazine. He headed the production and design team for that series of programs until 1993, when, along with partner Santi Briglia, he formed Further Media, a communications design company.
  • With Further Media, Moss and Briglia produced a diversity of b2b communications for the likes of IBM, CMP/InformationWeek, Dean Foods, Ralston Purina and GE. Although primarily concentrated on web design and management, Further Media also designed for video, print and interactive disk.
  • In 1998, out of a partnership between Further Media and Al McClain’s Media Connection, came — the retail industry’s most innovative online community. Rick served as President, overseeing content and strategic partnerships.

Rick is also a contributor to blogs and news publications, typically writing on the impact of future technologies. His opinion pieces have appeared in USA Today and

He is the author of three novels: the speculative fiction thriller, Ebocloud (2013). Tellers (2016), about a tragedy that befalls a Hudson Valley farming collective, and Impossible Figures (2020), a satirical exploration of the relationship between art and science.

Rick’s writing, artwork and musical pursuits are showcased on his website:

Rick resides in Brooklyn, New York with his wife Catherine. They have two grown daughters, Alison and Genna.

  • Posted on: 07/30/2020

    What didn’t Jeff Bezos know and when didn’t he know it?

    Perhaps consumers are indeed starting to vote with their wallets, Ken. Note a new Rakuten Intelligence report that Amazon's market share slid from 42.1 percent in January to 38.5 percent in June. During the same period, Target’s share grew from 2.2 percent to 3.5 percent. Walmart saw its share grow from 4.2 percent to five percent.
  • Posted on: 07/30/2020

    What didn’t Jeff Bezos know and when didn’t he know it?

    Gene, you are saying, in essence, that it's a CEO's responsibility (to his shareholders, I imagine) to be willfully ignorant of matters he is being questioned on by the U.S. Congress. Perhaps true, and all the more tragic, if so.
  • Posted on: 07/13/2020

    Starbucks becomes latest retailer to make masks mandatory

    Just because you have mask requirements doesn't mean people will abide by them. Some of the states that began with a lax attitude toward masks imposed mandates after they saw alarming spikes in their numbers but, by then, the population was already into bad habits. It's tough trying to turn people 180 degrees once you've told them masks are unnecessary.
  • Posted on: 07/13/2020

    Starbucks becomes latest retailer to make masks mandatory

    Tony, I think it's important to approach the needs/challenges of workers separately than shoppers. As a consumer here in NYC, I've been using a mask whenever I leave the house for months now. It can be uncomfortable at times, but I do it for the common good. I'd say 80-90% of people here wear them on the street and it's rare to see anyone in a store without one. Consequently, NYC has gotten its problem under control. From what I've heard in Florida, for example, the number is reversed -- 80-90% do not wear masks. You can see by the skyrocketing infection numbers how that's working out. For workers, it's a lot harder, no doubt. Wearing a mask for 8 - 12 hours straight is a hardship. Perhaps more frequent breaks will help so they can walk outside and remove their masks. Creative solutions are needed. But the evidence is clear: The three countries in the world right now with the biggest problems -- the U.S., Brazil and the UK -- have governments that have not mandated mask-wearing. Consistent mandates work.
  • Posted on: 04/23/2020

    Should grocers close their doors to customers for safety’s sake?

    Very much in agreement, Neil. Even the mighty Amazon is struggling mightily to keep up with online grocery orders. Getting delivery slots from Whole Foods in NYC or from other grocers via Instacart is like trying to nab Springsteen concert tickets. If government were to mandate that stores close down to shoppers, many people would go without food. Local governments should work out appropriate guidelines and restrictions to assure the safety of workers, and retailers should be given the freedom to devise their own strategies. That way, consumers will continue to have a variety of options.
  • Posted on: 04/14/2020

    Amazon puts new online grocery customers on hold, reconfigures Whole Foods

    Same story here in NYC, Peter and Dick. The Amazon Fresh home page displays a "Delivery temporarily sold out" notice.
  • Posted on: 04/01/2020

    Will socially distanced shopping launch robot delivery for the masses?

    To those who see robots as impractical, consider the current alternative in big cities. In New York, bike messengers (increasingly on motorized vehicles) zip down sidewalks, streets and bike lanes causing untold hazards to themselves and pedestrians. The work is horrid, and it's difficult to imagine a robot wouldn't be a good investment over time when compared to paying and managing transient workers. Throw in the benefit of greater safety during pandemics, and I'm all in.
  • Posted on: 03/20/2020

    How can indie restaurants survive the coronavirus?

    Yes, Richard, here in Brooklyn the bars are packaging cocktails in plastic cups for delivery. It's at least enough of a novelty that they may get some takers, for now.
  • Posted on: 02/25/2020

    Was Burger King smart to showcase moldy Whoppers?

    As an academic exercise in how to draw attention to a product claim, it may be successful on some level, but, speaking personally, I will never be able to unsee that moldy burger.
  • Posted on: 02/14/2020

    Startup turns to the gig economy to bring expert sales advice online

    I clicked on an item in an email I received from Uniqlo last evening, and then browsed their website, checking out a few more items that looked appealing, and a couple that didn't (as in, "A collar-less fleece jacket? That looks odd. Who would wear that?"). Today, I received another Uniqlo email with "Top products hand selected for you." The email contained all five items that I had clicked on, including the weird fleece. This is AI with an emphasis on "artificial" and a world away from getting genuine recommendations from genuine people. I hope Curated can make a go of it. It would be another reason to avoid less-than-satisfactory in-store experiences.
  • Posted on: 12/17/2019

    The Beatles Play SoHo

    So Ryan, you're not impressed. You say you want a revolution? Well, you know, we all want to change the world. Goo goo g'joob.
  • Posted on: 11/19/2019

    Chick-fil-A Foundation changes charitable giving and controversy follows

    Part of the disconnect I see in some of these remarks is caused, I think, by the distance we feel from the management of big corporate enterprises, like a national fast-food chain. I consider the argument this way, instead. If the guy who runs the falafel shop down the street is behind the counter saying he hates Jews, I'd surely decide not to shop there. If my barber expressed to me that he believes gay people shouldn't have the right to marry, I wouldn't return. Should I feel differently if the top management of a large chain expressed views I found abhorrent?
  • Posted on: 11/14/2019

    Shoptalk makes a statement with a conference featuring only women speakers

    I just want to say, yes, maybe it's just a statement, but Shoptalk made it. Bravo. The strategy may be flawed, but what they're doing takes courage and conviction. Good for them.
  • Posted on: 11/04/2019

    Should McDonald’s CEO have been fired over a ‘consensual relationship’?

    Not sure I agree, Nikki. In theory, a company should be able to handle these situations by putting proper rules in place, but we all know the reality is that men (especially) in positions of power can pressure women into relationships, and even if that employee is not reporting directly to him, she might fear suffering repercussions were she not to play along. I'm not sure that not reporting directly to that executive would make much difference. It would depend on the chains of intimidation running throughout the organization.
  • Posted on: 08/27/2019

    What makes a good brand mascot in 2019?

    I had the same reaction, Evan. Memorable logo, but no personality there.

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