Among Nike’s aggressive D2C growth plans are new retail concepts
December 20, 2022
Nike has shaken up its retail partnerships in recent years, ending wholesale relationships with major sites and chains with the goal of gaining more control over its own fate through stronger direct-to-consumer relationships. One thrust of its strategy is the cultivation of new retail store concepts, like the “Jordan World of Flight” store opened in Milan last week. As described in a press release, “World of Flight is at the forefront of streetwear and basketball culture, inspiring deeper consumer connections and a platform to demonstrate the universal language of the Jumpman [aka Michael Jordan].”
Recent News
Uber and Lyft Strikes in Metro Atlanta
Uber and Lyft rideshare and delivery drivers in the sprawling metro Atlanta area came together in solidarity with their counterparts nationwide for a significant cause on May 1.
Johnson & Johnson Announces Plan To Resolve All Current and Future Ovarian Cancer Talc Claims
The settlement is worth $6.48 billion.
Some Americans Will Get a Rare Extra Social Security Check This Month
Some Americans may get a rare extra social security check on the last day of May, though it doesn’t mean they will receive extra money.
Krispy Kreme Expands Into Germany
Krispy Kreme is set to extend its sweet reach to Germany through a recent agreement with ISH Kreme, marking its largest franchisee collaboration yet.