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JCPenney’s ‘Really Big Deals’ Holiday Campaign Returns

October 18, 2024

JCPenney is helping shoppers breeze through their holiday purchases with the return of the “Really Big Deals” campaign during the holidays.

According to a press release, “JCPenney is embracing the spirit of joy this holiday season by helping America’s diverse working families attain more holiday at bigger savings through a refreshed assortment of trend-forward merchandise, iconic new partnerships and reunions, beauty-filled in-store experiences and ‘Really Big Deals.’”

Shoppers will be able to score even bigger savings throughout the holiday season as they watch football games via Amazon’s Prime Video through Dec. 26. During each gameday, JCPenney will announce a new “Really Big Deal,” bringing exclusive offers and promotions to millions of football fans that are available both in store and online.

What Specials Can JCPenney Shoppers Expect This Holiday Season?

The national retailer is pulling out all the stops with great specials for shoppers this holiday season. Checking off your gift list has never been easier, or more affordable.

First, there is the return of one of the store’s most beloved brands, Martha Stewart, with a new Martha Stewart Holiday Collection. It features a three-piece patchwork reversible quilt set, bath essentials, and new categories like kitchen and dinnerware. The collection is available both in stores and online.

Also returning to stores is JCPenney’s Snow Globe giveaway. This cherished holiday tradition returns for the first time since 2015 and features beloved holiday movie characters. The globe will only be offered in stores starting at 5 a.m. on Black Friday, while supplies last.

A unique collaboration between JCPenney and HARIBO is also on deck to drop on Nov. 7 in select stores and online. The line features clothing for young adults, teens, and kids featuring the Goldbear.

Additionally, JCPenney will continue its “Gotta Have It” pricing. From Nov. 22 to Dec. 1, customers will be able to shop up to 75% off fine jewelry, 50% off Levi’s for the entire family, and up to 50% off Disney toys and apparel. There’s also 60% off women’s and men’s fashion and boots priced at just $19.99.

Beginning at 5 a.m. on Black Friday, Nov. 29, in-store shoppers can access exclusive deals and store giveaways during the hours of 5 a.m., 9 a.m., 1 p.m., and 5 p.m., featuring special items like a Golden Tote which holds savings throughout the holiday shopping season.

JCPenney will be closed on Nov. 28 for Thanksgiving. Shoppers can get a head start on holiday discounts with early Black Friday access from Nov. 8 to Nov. 10.