Little Caesars Introduces Viral Crazy Puffs

Little Caesars Pizza, headquartered in Detroit, Michigan, has recently launched its latest offering, Crazy Puffs. Founded by Mike and Marian Ilitch in 1959, Little Caesars started as a single family-owned restaurant and has since grown to become the third-largest pizza chain globally. With restaurants in all 50 U.S. states and 28 countries and territories, the brand has established a significant presence in the pizza industry.

Crazy Puffs are pocket-sized pizza snacks featuring a golden, flaky crust filled with fresh, never-frozen mozzarella cheese and either pepperoni or classic cheese. The snacks are further enhanced with a buttery garlic drizzle and a secret blend of Italian herbs and spices.

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Little Caesars is known for its Hot-N-Ready pizza and famed Crazy Bread, using quality ingredients such as fresh mozzarella and Muenster cheese and sauce made from vine-ripened California crushed tomatoes. The brand emphasizes innovation and convenience, offering the exclusive Pizza Portal pickup, a heated, self-service mobile order pickup station.

In addition to its menu offerings, Little Caesars serves as the Official Pizza Sponsor of the National Football League, reflecting its strong brand presence and engagement with sports fans. With over 60 years of experience in the $145 billion worldwide pizza industry, Little Caesars continues to seek franchisee candidates to expand its reach in markets globally.

The launch of Crazy Puffs aligns with Little Caesars’ commitment to providing customers with convenient and satisfying food options. Whether for a quick lunch, a snack on the go, or a party treat, Crazy Puffs aim to meet various dining needs.

After their release last month, food influencers and reviewers rushed to try them. A pack of four puffs only costs $3.99, and fans are already obsessed. According to USA Today, “Repurposing the classic pizza to make it more portable may not seem groundbreaking — but according to the internet, the Crazy Puffs may be one of the best things to hit the fast food scene since sliced pizza.”

The item went viral on social media, with some people going “as far as to call the puffs their favorite product on the Little Caesars menu now or ever.” Even popular TikToker @jordan_the_stallion8 was amazed by the puffs, and his video about them now has over 8.5 million views. “I don’t know what they put in these things but it can’t be legal,” he joked.

Crazy Puffs, which most people seem to believe are “worth the hype,” are now available at Little Caesars locations nationwide. As part of the Ilitch Companies family of businesses, Little Caesars remains dedicated to providing delicious food options and expanding its global presence in the competitive pizza industry.