Lowe’s focuses on capturing market share

December 10, 2020

Lowe’s CEO Marvin Ellison said at an investor conference that the retailer is focused on driving market share gains in 2021 by setting itself up as a “total home solution” for consumers. Mr. Ellison believes that home improvement projects that have become more popular during the pandemic will continue even as COVID-19 becomes less of a threat. He also said that steps that the chain took to build on its digital investments will serve it well going forward in terms of sales and margins.

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