The Yankee Group’s Paul Ritter recommends that companies keep close tabs on marketing to make sure offline advertising and branding are consistent with their online messages. What retailers are doing a good job of integrating both the physical store and online portion of their business?
To boost margins, supermarkets, drug stores, and mass merchandisers are filling as much as 40 percent of available shelf space with private-label or store brands, according to KPMG’s Kathleen Kiley. What does a retailer need to do to create a positive brand image with consumers for its private label program?
Monsanto Company’s agricultural biotechnology traits experience regulatory approvals, renewals, and increased acreage in 2001. Is there a growing acceptance of biotechnology-enhanced foods by consumers?
Kmart Corp. is seeking an emergency order from a bankruptcy judge so it can pay select companies that supply its stores with alcohol. What are the most contentious issues in trade relations today and what needs to be done to fix the way suppliers and distributors do business with one another?
P&G Pharmaceuticals will invest several hundred million dollars developing a testosterone patch, called Intrinsa, that could restore the sex drive in post-menopausal women. From where is competition for Intrinsa most likely to come?
SuperAmerica convenience store must pay a $10,000 fine for selling cigarettes to minors
five times in two years, and will not be allowed to sell any tobacco products for one year. How good a job are retailers doing
in preventing the sale of tobacco and alcohol products to under age consumers?
Target Corp. defends itself to the U.S. Equal Employment Opportunity Commission (EEOC), which filed a lawsuit citing allegations that Target discriminated against African-American applicants seeking management jobs in Wisconsin. What can businesses do to ensure that diversity is promoted in their organizations?
The Drug Enforcement Administration (DEA) told the U.S. Court of Appeals for the
Ninth Circuit that the “grace period” for hemp food products that contain “any
THC” will be extended. Should the U.S. government ban products with non-psychoactive
hemp?
A list compiled by the campaigning group People for the Ethical Treatment of Animals
(PETA) has put two New England schools among the top ten schools in the U.S. for
supporting a vegetarian or vegan diet. How do food retailers fully address the needs of vegan
and vegetarian consumers in a store’s trading area?
Beginning in May, H.J. Heinz Co., Pittsburgh will ship a new line of Ore-Ida frozen
potato products called “Funky Fries.” Food marketers are targeting the sweet tooth of today’s
young consumer with great success. Are they fully capitalizing on the opportunity
offered by the market for healthy foods for children at the same time?