Coke Must Fizz up to the Competition, Say Analysts
It isn’t that Datamonitor has gotten it wrong, it just seems that the case of Coca-Cola’s demise is being overstated.
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Burger King Takes to the Internet with Frequent Whopper Miles
Burger King to try something new — rewarding consumers with edible food and better service.
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Shift in Consumer Trends Gives Analysts the Slip
Analysts’ predictions of retail performance during the holiday season were distorted by an inability to grasp a change in consumers’ buying habits, according to marketing consulting firm Consumer Growth Partners LLC.
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Amazon tests ‘Treasure Truck’ service In Seattle
Amazon is rolling out a Treasure Truck delivery service in the Seattle area providing consumers with access to limited-quantity goods on sale every day. What do you see as the potential benefits of Treasure Truck?