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  • California aims to mandate gender-neutral toy sections

    California aims to mandate gender-neutral toy sections

    Separate merchandising sections marked by traditional pink and blue color schemes for girls and boys have long been staples in merchandising. The California legislature, however, wants to see such products merchandised together instead of split out by gender. Do you see much of a need for gender-neutral signage or displays in stores?

    Read More California aims to mandate gender-neutral toy sectionsContinue

  • Can Amazon create the Prime Video of audio services?

    Can Amazon create the Prime Video of audio services?

    Amazon is investing in the development of a new service that will let customers experience live concerts and other audio events through its popular voice-activated devices. Do you see a live concert/live audio service increasing Amazon’s voice-assistant adoption?

    Read More Can Amazon create the Prime Video of audio services?Continue

  • Is ‘groundedness’ the antidote trend to digital whiplash?

    Is ‘groundedness’ the antidote trend to digital whiplash?

    Digitization and globalization has made lives increasingly virtual, fast-paced, and mobile, driving countless trends in the marketplace. According to a new study, these influences also led to a wide range of opposing trends, defined by the researchers as “groundedness.” Is groundedness an awkward mishmash of diverse trends or an unsung underlying mega-trend?

    Read More Is ‘groundedness’ the antidote trend to digital whiplash?Continue

  • Can 14 and 15-year-olds solve the labor shortage?

    Can 14 and 15-year-olds solve the labor shortage?

    At a McDonald’s in Medford, OR, a ginormous banner, “Now Hiring 14 and 15-year-olds,” has drawn nationwide media attention and a healthy amount of applicants amid the country’s labor crisis. Are you in favor of fast food chains or retailers hiring 14 to 15-year-olds to mitigate labor shortages?

    Read More Can 14 and 15-year-olds solve the labor shortage?Continue

  • Can marketers successfully shift focus from acquisition to retention?

    Can marketers successfully shift focus from acquisition to retention?

    A new survey says that changes to protect privacy are compelling marketers to focus more heavily on customer retention instead of customer acquisition. Do you see investing in retention or in alternate, non-digital forms of advertising as being the key to succeeding as a retailer marketer in a post-cookie world?

    Read More Can marketers successfully shift focus from acquisition to retention?Continue

  • Allbirds simplifies growth drivers to three trends

    Allbirds simplifies growth drivers to three trends

    In the prospectus for its IPO, Allbirds said its growth will be driven by three trends influencing how consumers make their purchase decisions in apparel and footwear: purpose-driven positioning, casualization and omnichannel retail. Which of the three trends will be most important in driving Allbirds’ growth in the years ahead?

    Read More Allbirds simplifies growth drivers to three trendsContinue

  • Rethinking the charm of prices that end with 99-cents

    Ending prices that end in 99 cents

    Retailers might want to rethink doing away with prices that end with “.99” if they believe the results of new research from researchers at The Ohio State University’s Fisher College of Business. Are you a fan of charm pricing?

    Read More Ending prices that end in 99 centsContinue

  • What’s the formula for e-commerce profitability?

    What’s the formula for e-commerce profitability?

    Dick’s Sporting Goods says it achieved significantly higher profitability in the second quarter in its e-commerce channel through fewer and more targeted promotions, better leverage of fixed costs and strong customer adoption of curbside and in-store pickup. What are the obvious and less obvious levers that drive e-commerce profitability for retailers?

    Read More What’s the formula for e-commerce profitability?Continue

  • Should retail robots go humanoid?

    Should retail robots go humanoid?

    If some big names in the robotics world have their way, the robots we see working at retail may some day more closely resemble a human shelf-stocker, or even a Terminator. Do you see tasks like delivery, cleaning, etc. being handled in the medium- or long-term by humanoid robots rather than wheeled ones or delivery drones?

    Read More Should retail robots go humanoid?Continue

  • Best Buy builds a virtual store to assist customers remotely

    Best Buy builds a virtual store to assist customers remotely

    Distribution centers have taken on a more important role in retail as e-commerce ordering has dramatically expanded. Best Buy is now using one of its distribution centers not just to fulfill orders, but to engage with customers virtually. What do you think of the use of “virtual stores” to provide ways to remotely assist shoppers?

    Read More Best Buy builds a virtual store to assist customers remotelyContinue

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