e.l.f. Cosmetics, known for its vegan and cruelty-free products, has launched a new digital series called “Vanity Table Talk” aimed at inspiring viewers to celebrate their unique beauty through makeup and skincare.
The series features a mashup of popular formats, including the late-night talk show and the TikTok-native Get Ready With Me (GRWM). Game Day Queen Jennifer Coolidge will be the first guest, followed by actress and singer Ashley Park and comedian, writer, and musician Ziwe.
The show is produced by SHADOW, e.l.f. Beauty’s creative marketing and communications agency. The episodes will be released each month through August on e.l.f.’s social channels.