Procter & Gamble/Business Wire

In a continuation of its strides to take the mundane chore of doing laundry and make it fun and feisty, Procter and Gamble’s (NYSE:PG) Downy Unstopables will be featured in the fabric softener brand’s very first advertisement on Super Bowl Sunday, airing during the pre-game show Sunday, February 5th between 5:30 pm and 6:00 pm on NBC.