Retail News

Struggling Penney needs a big Christmas

The Dallas Morning News 11/05/2017

J.C. Penney is pushing up promotions and store openings compared to last year’s holidays season with the goal of delivering improved results. The department store chain put out its 72-page Black Friday circular on Nov. 1, a full week ahead of 2016. It also plans to open its stores two hours earlier on Thanksgiving and keep them open for 32 straight hours.

MORE ON THIS STORY...

MORE RETAIL NEWS HEADLINES...

Discussions
Check out RetailWire's Engaging Online Discussions Featuring Our Exclusive Braintrust!