Applebee's News

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Applebee’s Adds New Big Bangin’ Burger to Its Really Big Meal Deal Menu — and Dirty Sodas

Applebee’s is mixing up its menu, including adding a new Big Bangin’ Burger.

Applebee's Welcomes Warmer Weather With $5 Springtime Sips

Applebee’s Welcomes Warmer Weather With $5 Springtime Sips

Applebee’s is getting ready for spring.

Applebee's Date Night Pass

Applebee’s Date Night Pass Returns: Here’s How To Snag One

Applebee’s coveted Date Night Pass is back. But getting one isn’t easy.

Applebee's Invites Students to Nominate Their Favorite Teachers for the 9th Annual Above and BEEYond Contest

Applebee’s Invites Students To Nominate Their Favorite Teachers for 9th Annual Above and BEEyond Contest

Applebee’s is encouraging people to honor the special educators in their lives.

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Applebee’s and Chili’s Throw Shade on X Over Which Has the Better Meal Deal

Applebee’s took a shot at Chili’s on X, but the results were unexpected.

Applebee's Enters the Chicken Sandwich Wars with the Big Cluckin' Sandwich & $9.99 Real Meal Deal

Applebee’s Enters the Chicken Sandwich Wars With the Big Cluckin’ Sandwich & $9.99 Really Big Meal Deal

Applebee’s has a new chicken sandwich on its menu.

Applebee’s & IHOP Are Launching the First-Ever Dual-Branded Location in the US. Here Are the Details

Applebee’s and IHOP have teamed up for a one-of-a-kind restaurant experience.

Applebee's Offers Free Meals To Active & Retired Military for Veterans Day

Applebee’s Offers Free Meals to Active & Retired Military for Veterans Day

Applebee’s is thanking the veterans for their service.

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Score Free Wings With Applebee’s New ‘Pick 6 Mondays’ NFL Promotion

Applebee’s partnership with the NFL is culminating in a new company promotion: Applebee’s Pick 6 Mondays with free boneless wings.

Applebee's Announces Half-Off Burger Mondays. Here's What You'll Get.

Applebee’s Announces Half-Off Burger Mondays. Here’s What You’ll Get

Applebee’s is running the promotion from now until Sept. 9.

How Will Fast-Food Price Wars Change Restaurants and Chains?

The landscape of dining out is changing, with fast food no longer being the clear-cut choice for budget-conscious consumers. Do you think the lines have blurred or been removed between fast-food and traditional restaurants?

Applebee's Enters 'Burger Wars' Amid Sales Slump

Applebee’s Enters ‘Burger Wars’ Amid Sales Slump

Applebee’s thinks it has the right burger formula to lure back customers.

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Should Other Restaurants Follow Applebee’s Date Night Pass Subscription?

Is the new Applebee’s Date Night Pass a new cultural hit? How might it affect the future of casual dining, especially in terms of disrupting the pricing and service models?

Applebee’s Is Bringing Back the $1 Margarita That Miraculously Lifted the Company Out of a Sales Slump

Applebee’s is reintroducing its iconic “Dollarita” — a margarita priced at just $1. This drink made its debut in 2017 and…

What will Applebee’s and Boston Market learn from their virtual restaurants?

Applebee’s, Boston Market and Chuck E. Cheese are all facing a backlash for creating separate online-only restaurants and being vague about their connection. Are Chuck E. Cheese, Applebee’s and Boston Market being transparent enough about their involvement with online-only restaurants?

Where did Applebee's go wrong with Millennials?

Where did Applebee’s go wrong with Millennials?

Throughout most segments of retail, courting a Millennial audience has become a top priority and is seen as a path to current and future profits. But one restaurant chain’s Millennial-targeted rebranding has brought nothing but shuttered locations. Where did Applebee’s go wrong in its attempt to court Millennials?

No Way To Curb This Enthusiasm

Fast casual dining establishments, including Applebee’s, Ruby Tuesday and Outback Steakhouse, are driving as much as 10 percent in incremental sales without ever having customers come through the door. Curbside pickup, reports USA Today, is the fastest growing piece of the casual dining industry’s business. What do you see as the potential of the curbside pickup business? What can fast casual operators do to improve their efficiency and customer service at curbside?

Applebee’s to Watch Weight

The Applebee’s restaurant chain has announced it will add a new and separate section to its menus, with food items developed in cooperation with Weight Watchers. Concern over rising obesity rates (along with lawsuits) has brought fast food and fast casual restaurant menus under increased scrutiny in recent months. What is your reaction to Applebee’s Weight Watchers menu?