Bob Phibbs

President/CEO, The Retail Doctor

Since 1994 companies worldwide have turned to Bob Phibbs, the Retail Doctor® for the passion and expertise necessary to grow their sales. A professional speaker and author, he has frequently been called on to provide commentary on Marketing and Branding for MSNBC.

  • Worked with some of the largest retail brands in the world including Brother, Hunter Douglas, LEGO, OMEGA, Vera Bradley, Viking, and Yamaha.
  • Retail consultant with a proven track record of increasing sales 20-50% within months.
  • COO with a broad range of responsibilities creating a culture of exceptional experiences.
  • CMO of second-fastest growing company in Los Angeles two years running.
  • Built two successful businesses from scratch.
  • Author of “You Can Compete: Double Sales Without Discounting”
  • Author of “The Retail Doctor’s Guide To Growing Your Business”
  • Author of “Groupon: You Can’t Afford It – Why Deep Discounts Are Bad for Business”
  • Contributor AMEX Open Forum

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  • Posted on: 08/16/2022

    Will circular commerce drive traffic to stores?

    I don't buy resale as a powerhouse profit driver. As BofFashion recently said, "Resellers seem to be suffering from the same slump in online shopping that’s hitting sales at DTC brands. Costs are rising, too. The RealReal said earlier this month that it’s struggling to find enough salespeople to expand its more lucrative consignment business. Poshmark, which has been profitable in the past, is no longer, due in part to higher marketing costs as it hunts for new customers and attempts to convert sellers into buyers." There are no ways I see to sell used merch at a profit and with authenticity.
  • Posted on: 08/12/2022

    More consumers are developing the subscription box habit. Retailers should too.

    Is this from 2020? Everything I'm reading says that subscriptions are way down, particularly in apparel but also in food kits.
  • Posted on: 08/11/2022

    Are negative personality traits prevalent on selling floors?

    ^What Mel said!
  • Posted on: 08/10/2022

    Are negative personality traits prevalent on selling floors?

    This is a head-scratcher. It sounds like in the short run this is precisely who you would want on your floor - someone with charisma. I have little desire for someone who returns little in the short term.
  • Posted on: 08/04/2022

    New stores are opening in malls, inflation or no

    Retailers go where the buyers are. Online is expensive. The store always has been the hero at cutting through clogged email boxes. I'm sure the doom-and-gloomers will say, "yeah but..." The reality is the news of the mall's death has been greatly overblown and shoppers don't seem to care. Now if retailers would just understand they need to invest in their people who will invest in their customers, they'll thrive.
  • Posted on: 08/03/2022

    The Nordstrom tire return story is true

    An odd story from 40 years ago - "a hermit walks into a luxury department store carrying two worn out tires asks for refund," doesn't make the brand. What is truly the point of the story? "We took pity on a guy and gave him $25." Not sure that resonates with anyone but inside corporate culture.
  • Posted on: 08/02/2022

    Should the cryptocurrency crash scare retailers?

    Yes, I've heard from many this was a fool's bet to begin with. The perception of blockchain safety has been wrecked so it also calls into question all the chatter about blockchain in general.
  • Posted on: 07/22/2022

    Are Millennials the reason that inflation is so high?

    Oh please. Let's stop bashing Millennials. #sillytoevenpublishthis. And I love avocado toast, too. :)
  • Posted on: 07/21/2022

    Does Walgreens have the right response to defuse growing calls to boycott the chain?

    #boycottWalgreens Enough said. #clueless #outoftouch #thelongerthisgoesonthemoreitwillgrow #themarketiswatching
  • Posted on: 07/19/2022

    Is luxury retail’s sweet spot?

    Hedonism, as I predicted, is the reaction to the end of the pandemic. I still believe it is working through the economy. I don't see people picking up luxury items wondering if/when they go on sale. Whatever the cost, we want to escape our Kryptonite lives. We want to be heroes. Retailers that understand that will need to up their game with employees because we don't want the products, we want the feeling they give us.
  • Posted on: 07/18/2022

    Is closing stores the best solution to Starbucks’ safety concerns?

    I am sorry for DTLA. Starbucks made many feel that homelessness and drugs were abating and the areas were safe. With their withdrawal, it says the opposite. There is no good feeling about this but it makes the new Apple renovation of the Tower Theatre more an outlier than a harbinger of good things to come.
  • Posted on: 07/14/2022

    Rite Aid’s new HQ is all about ‘a new way of working’

    I think it is odd that a retailer boasts about working from home while making their living on the backs of people who do not have that option.
  • Posted on: 07/14/2022

    When did Walgreens’ associates become the contraceptive police?

    This is bulls***. If they don't want to be all-in, weed them out. I am so angry that this behavior is being normalized. The smirk only made it worse.
  • Posted on: 07/12/2022

    Amazon says it has built a better smart shopping cart

    Two or three people in line ahead of you is not "waiting in long lines." With customers able to shop at various parts of the day and week, this basic ethos for speed versus cost doesn't ring true. Who wants to shop in a store basically looking down at their feet much of the time trying to make the checkout easier? Color me #doubtful.
  • Posted on: 07/12/2022

    Where does Gap go next as CEO Sonia Syngal departs?

    You mean Gap bedding at Walmart wasn't a slam dunk? Having people with Walmart experience is great for Target, not sure for apparel. Caught in an endless promotion cycle, grabbing at straws like exiting malls for freestanding stores, and several brands that have seen their better days won't make a replacement easy.

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