With physical retail getting back to business as states relax stay-at-home orders, top of mind is how to ensure that both customers and employees are safe. What operational, merchandising and communications best practices should retailers put in place to assure the public they are running safe spaces?
Walking both the floor at NRF and the city stores of New York last month, it was hard for BrainTrust panelist Laura Davis-Taylor not to look at the industry through the lens of “Retailing 2020: Winning in a polarized world,” a 2011 report by PWC and Kantar. What do you see as the biggest challenges facing legacy retailers today?
Because there’s always been a lack of advice on how to deal with workplace sexism, Laura Davis-Taylor researched for a book on the topic. Is sexism in the workplace improving or is it still unsafe for women to openly report issues without some level of personal repercussion?
Last week’s announcement that Pirch will be closing most of its stores while overhauling its operations came as a shock. The bright beacon of store experience, Pirch was named one of Inc. Magazine’s 25 most disruptive companies a mere three months ago. What do you think was the root cause of Pirch’s store closings, despite seemingly successful numbers?
This past Saturday, Amazon.com stealthily launched a flash sale in Atlanta, Chicago, Dallas, Houston and Los Angeles using its only once-before-seen Treasure Trucks. Has Amazon created yet another coveted shopping model with the Treasure Truck?
For years we’ve talked about the train coming that is now steamrolling some of our country’s most iconic retail brands. Blame the leaders — they were warned and they didn’t listen. Have old-school leadership practices, short-term views, etc. prevented retailers from changing in response to the major shifts in the industry?
Last month at Shoptalk 2017, the company disclosed its intent to accelerate and nurture its application of cutting edge technologies with a Silicon Valley-based incubator. Do you think Walmart is breaking boundaries with its digital acquisitions and initiatives or damaging bonds with its core customer base?
More shoppers are demanding better store experiences, most not aware that to get more personal and relevant communications in brick and mortar, they must “give to get”. A survey from MaxMedia finds areas that most shoppers are okay with, and some that cross the line. How should retailers mitigate the “big brother” data sharing concerns?
MediaPost hosted a notable “OMMA @ SXSW” event in which the topic “Beacons, M-Pay and The Great Shopper Reboot” was covered. A key theme to the panel was how technologies such as beacons have extraordinarily powerful potential for morphing the retail experience, but that the industry should not consider beacons as tools to “take back control” of the shopper experience. In what ways can retailers use beacons to serve shoppers rather than seize control of the experience?
Retailers use e-mail and their websites to promote their social commerce services to customers, according to the Retail TouchPoints Social Commerce Survey. But only 24 percent of retailers promote their social presence in-store at the point-of-sale. How should retailers be looking to better integrate social media with the in-store experience?