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How Did Dr Pepper Catch Up to Pepsi?

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After decades as a distant contender, Dr Pepper shocked many by recently tying Pepsi as the second-most-popular soda in the U.S. What steps should Dr Pepper take to build on…

Is Playing Favorites All That Bad?

15 Comments
“Don’t play favorites” is commonly espoused wisdom, but a university study finds some positives in certain circumstances in the practice. Does favoritism pack some value in certain cases or is…

Can Fast-Food Drive-Thru AI Become Mainstream?

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McDonald’s is ending its AI-driven drive-thru ordering experiment with IBM by late July 2024. How can fast-food chains balance AI-driven technologies like voice-ordering systems with maintaining high order accuracy and…

Will Adults Keep Buying Toys?

16 Comments
Riding a spike in interest in nostalgia coming out of the pandemic, consumers ages 18 and older accounted for more toy sales than any other age group in the first…

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