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Here’s everything we know about the McDonald’s summer meal deals.
The San Francisco McDonald’s is just the latest casualty in the area.
McDonald’s is ending its AI-driven drive-thru ordering experiment with IBM by late July 2024. How can fast-food chains balance AI-driven technologies like voice-ordering systems with maintaining high order accuracy and customer satisfaction?
According to McDonald’s CFO Ian Borden, global CMO Morgan Flatley has successfully reshaped the role of marketing within the company.
McDonald’s is pulling the plug on its AI-driven drive-thru ordering experiment for now.
A European court sided with McDonald’s Irish fast-food rival over a Chicken Big Mac product.
Joe Erlinger, president of McDonald’s USA, wrote an open letter to refute charges that the fast-food giant’s menu prices have skyrocketed over the inflationary period. Should McDonald’s and other fast-food chains be doing more to explain their price increases and dispel “myths” about their pricing actions?
McDonald’s has ventured into new territory with the launch of CosMc’s. Given the rapid rollout of CosMc’s loyalty app despite limited physical presence, what are the potential benefits and drawbacks of launching digital engagement tools early, particularly for customer experience and data gathering?
It’s the battle of the fast-food giants as both companies launch low-cost deals.
The days of patrons refilling their own cups will be over by 2032.
The landscape of dining out is changing, with fast food no longer being the clear-cut choice for budget-conscious consumers. Do you think the lines have blurred or been removed between fast-food and traditional restaurants?
Applebee’s thinks it has the right burger formula to lure back customers.
McDonald’s has been making changes to its menu options since the beginning of the quarter.
Apparently, we can thank science for Coca-Cola always tasting better at McDonald’s.
Following the recent increase in the minimum wage for fast-food restaurants in California, a McDonald’s franchisee in the state is raising prices, thinking about postponing dining room renovations, and evaluating potential changes to opening hours to save money.
Fast-food chains in California are axing jobs to get ahead of the wage rise for the sector determined by a Californian state law that will take effect in April.
The fast-food powerhouse is expanding its partnership with the baked goods giant beginning later in 2024.
In the world of fast-food hacks, one Texan mom has cracked the code to a secret McDonald’s menu item. How do the revelations of secret menu items impact consumer behavior and brand management strategies in the fast-food industry’s social media era?
A man was arrested for assaulting a Boston, Massachusetts, McDonald’s employee who touched his drink lid.
McDonald’s has revamped its burgers, making small yet noticeable alterations designed to improve the flavor. How do alterations in product preparation influence consumer perception and loyalty in the highly competitive fast-food industry?
American fast-food chain Wendy’s is bringing a sweet treat to its breakfast menu in partnership with baked goods chain Cinnabon.
Hash browns from McDonald’s might have been a popular choice in the past, but the $3 spiked-up price isn’t as appetizing for customers.
McDonald’s is set to make more than 50 changes to its burgers this year, and since the company seems to be evolving its brand’s language, it might be time to consider a more enhanced image to its name. How would the introduction of premium elements impact the brand image and customer perception of a chain like McDonald’s?
U.S. fast-food chains are keen to expand to reach China’s large population.
Now that CosMc’s has launched, it will be interesting to see if it can remain in orbit. To what extent do you believe the power of nostalgia can drive success in a modern, fast-paced market that heavily emphasizes novelty and innovation?
McDonald’s is experiencing the fastest pace of growth in the restaurant’s 68-year history.
The fast food giant is making big changes to its iconic burger recipe. Here’s what fans of the golden arches can expect.
The saucy pork sandwich has returned to selected restaurants after going on a farewell tour in 2022.
McDonald’s and Crocs have collaborated to create a series of four shoes dedicated to some of the most iconic characters in the history of the fast-food chain.
McDonald’s franchisees in the Middle East have become entangled in the Israel-Hamas conflict. McDonald’s Israel has pledged to provide free meals…
Taco Bell is taking a bold step into the chicken nugget arena, testing their premium Crispy Chicken Nuggets in select Minneapolis…
Crumbl, known for its large, flavorful cookies, is facing criticism on social media due to the unexpectedly high caloric content of…
A lawsuit claiming that McDonald’s and Wendy’s burgers appeared larger in advertisements than in reality has been dismissed by a judge….
McDonald’s plans to increase franchise royalty fees throughout North America for the first time in 29 years, and franchisees reportedly aren’t happy about it. How would you weigh the benefits and risks of this move?
McDonald’s is set to increase royalty fees for new franchise restaurants in the U.S. and Canada, marking the first hike in…
Burger King and Wendy’s have launched their own versions of McDonald’s iconic snack wraps, which were removed from the menu in…
McDonald’s is phasing out self-serve soda fountains in its dining rooms across the United States by 2032, citing a desire for…
McDonald’s and Tesla have collaborated on a unique promotional campaign in China, featuring 50,000 limited-edition McFlurry spoons inspired by Tesla’s Cybertruck….
The frequent breakdowns of McDonald’s ice cream machines, which have inspired numerous memes, are now being tackled by iFixit, a repair…
A former McDonald’s chef, Mike Haracz, revealed on TikTok that despite helping develop an alternative chicken sandwich recipe, McDonald’s opted for…
Fast-food restaurants are changing the way food is ordered and made with fully automated, nearly humanless setups. Do you think there will be negative repercussions to the economy from factors such as a possible lack of jobs in the fast-food industry?
McDonald’s is launching a new “As Featured In Meal” as part of its successful “Famous Order” platform, which includes meals inspired…
McDonald’s customers are opting for value menu items and ordering fewer items overall to save money, according to executives. Some households…
McDonald’s is developing a spinoff restaurant brand called CosMc’s, which will be a small-format concept with its own unique personality, according…
McDonald’s workers in southern Italy went on strike as temperatures reached 104 degrees Fahrenheit, and they were forced to work in…
El hashtag #GrimaceShake ha acumulado más de 2.700 millones de visitas en TikTok desde el 12 de junio, cuando McDonald’s puso a la venta una edición especial de batidos con sabor a bayas.
The #GrimaceShake hashtag has amassed over 2.7 billion views on TikTok since June 12 when McDonald’s released a special-edition berry-flavored shake.
Over 100 McDonald’s workers in the U.K. have reported facing a toxic work environment with incidents of harassment, bullying, assault, and…
McDonald’s denies planting the viral “Grimace Shake” TikTok trend, which involved users faking injury or death after drinking the limited-edition Grimace…
Warren Buffett, el legendario inversor, tiene un nuevo juguete favorito: Squishmallows.
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