Home Depot For Newlyweds

Discussion
Mar 23, 2004
George Anderson

By George Anderson


Now, couples beginning a life together will have another option for well-wishers who want to help get them off on the right foot.


Home Depot has launched a gift registry with approximately 9,000 items with everything from appliances to wheelbarrows.



“Home Depot’s Online Gift Registry is a resource for building and managing wish lists to celebrate special occasions,” said John Costello, Home Depot’s executive vice president
of merchandising and marketing in a released statement. “Like a gift card, a registry makes gifting practically foolproof. It allows the gift giver to choose from a recipient-approved
list of items.”


“Research shows that a growing number of couples are registering for wedding gifts together,” said Shelley Nandkeolyar, Home Depot’s vice president of interactive marketing and
eBusiness. “They are blending practical items, such as power tools and small appliances, with the more traditional tabletop and silver selections.”


Moderator’s Comment: What are your thoughts on Home Depot’s online gift registry?


The Home Depot press release cites statistics from Conde Nast’s Bridal Infobank that 2.4 million couples were married last year and $6 billion was spent
on gifts given through wedding registries.


Home Depot’s main competitor, Lowe’s, does not presently offer a comparable service. George
Anderson – Moderator

Please practice The RetailWire Golden Rule when submitting your comments.

Join the Discussion!

Be the First to Comment!


wpDiscuz