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Commentary and Discussion From the Retail Community
Does Tiktok Need a Private Label to Make Social Shopping Work?
TikTok is testing a dedicated in-app social-shopping section, “Trendy Beat,” in the UK to showcase products trending on videos on the app directly sold by TikTok’s parent, ByteDance.
Is Costco Over-Complicating Self-Checkout?
Costco’s move to increasingly add staff to self-checkout stations is drawing some poor reviews on social media.
Are Standardized Metrics What Retail Media Needs?
Albertsons Media Collective, Albertsons’ retail media arm, unveiled a preliminary framework last week at The Cannes Lions International Festival of Creativity in France to help standardize specifications and methodologies across…
Should Tito’s Join Or Lampoon The Canned Cocktail Trend?
Tito’s Handmade Vodka, among the few major vodka makers not to come out with a hard seltzer, is mocking the canned cocktail trend by selling empty cans to encourage consumers…
Is Kroger’s first-party data ideal for driving programmatic connected TV ads?
Kroger Precision Marketing is expanding its private programmatic marketplace to include video and CTV (connected TV) inventory, fueling a convergence of three dominant media trends. What do you think of…
Will retailers be ready when the third-party cookies crumble?
Eighty-one percent of companies are reliant on third-party cookies while 85 percent of consumers want brands to use only first-party data, according to a new report. What advice would you…
Which personalization techniques work best?
According to a new report, the three most prevalent personalization tactics are predictive personalization, email send-time optimization and buyer journey-based personalization. What do you think are the most effective, most…
What Came First, The Chicken or The Lab?
The U.S. Department of Agriculture has approved two companies to sell “cell-cultivated” chicken for human consumption.
Will Dormify Shops Make The Container Store a Big Deal On Campus?
The Container Store has plans to go off to college in the fall and it’s taking a friend with it.
Is The Bar Raising For Last-Mile Sustainability?
Descartes Systems Group’s second annual Home Delivery Sustainability Report finds consumers expect one-third of retailers to publish the carbon footprint of individual deliveries currently and 59 percent to do so…
How Speedy Does Walgreens Need To Be?
Lindsay Mikos, senior director of omnichannel strategy and programs at Walgreens, spoke about the retail pharmacy chain’s moves to build out and maintain its super-fast omnichannel fulfillment options, including 30-minute…
Is Generative AI A Game-Changer For Virtual Apparel Try-On?
Google has introduced a virtual try-on tool for apparel, tapping generative artificial intelligence (AI) that it believes is leaps ahead of avatar- or photo-upload-driven try-on models.
Will Target and Walmart Outdo Amazon on Prime Day?
Target and Walmart want to use their store networks and omnichannel capabilities to outdo Amazon.com in the same week it holds its two-day Prime Day sales event.
Why Is Retail Increasingly Behind Lock & Key?
Dollar Tree has become the latest retailer to lock up merchandise in hopes of reducing shrink.
What Do Gen Z And Alpha Want From Brands?
Generation Z and Generation Alpha’s relationship with technology is, naturally, yielding different shopping habits from older audiences as the younger generations grow into consumers.
Does Amazon Have More Riding on Prime Day This Year?
Amazon.com has made it official. Its annual Prime Day sales event will kick off on July 11 and conclude on July 12. The big question facing Amazon and all its…
Are Unconventional Brand Spellings Memorable or Annoying?
A university study finds consumers respond less positively to new products when their brand names use unconventional spellings of real words, like “Klear” instead of “Clear.”
Will Gift Cards And Exchanges Cut The Cost of Online Returns?
University research posits that offering product exchanges or gift cards for returns rather than crediting a customer’s card may be retail’s best option to reduce the cost of online returns…
Does Netflix Have A Screen-To-Table Opportunity?
Netflix is opening its first pop-up restaurant, “Netflix Bites,” showcasing creations from chefs featured on shows available on the streaming service, including Chef’s Table, Iron Chef, Is It Cake? and…
Will Retail Media Networks Ever Get Into Brand Ad Budgets?
Retail media networks are on a roll. Ad revenues are expected to increase 9.9 percent to $125.7 billion in 2023 making retailers’ websites the third-fastest growing channel for advertising, according…
Are Retailers Ready For Juneteenth?
This weekend promises to be a big one for retailers as Americans celebrate not one, but two, holidays with Father’s Day on Sunday and the Juneteenth National Independence Day holiday…
