The sustainable shoe e-tailer, Rothy’s, recently started a marketing campaign to launch a new shoe design. On the day of the big launch, however, Rothy’s sent out an “Ouch” email. Are you seeing a change in how companies deal with crisis management?
Kohl’s announced that it has signed an exclusive long-term deal to sell Fanatics’ licensed sports merchandise on Kohls.com. Will the online deal with Fanatics help make Kohls.com a destination for sports fans?
Kohl’s is holding preliminary discussions to acquire At Home, the home decor superstore with 188 locations, according to Reuters. Do you see more pros than cons in Kohl’s acquiring At Home?
Axios Harris’ 2019 poll of the 100 Most Visible Companies shows that just 41 percent of U.S. respondents agree Amazon.com shares their values. Will any of the ethical questions surrounding Amazon will become an impediment to growth over the next five years?
The Kroger Co. has launched PearlRock Partners, a platform to make early-stage investments and support the growth of emerging consumer brands. How do you see Kroger potentially benefiting from the formation of PearlRock Partners?
A growing number of cost-conscious consumers are coming to believe that they can get the lowest prices by shopping online. What do you see as the primary reasons why some discounters are still succeeding against online competition while others are not?
A growing number of grocery stores are using anaerobic digester technology in their operations to minimize the amount of their food waste ends up in landfills. Does anaerobic digester technology show promise as a realistic solution to retailers’ food waste challenges?
66 percent of young consumers like brands with a social cause yet only 12 percent had “top of mind” associations between brands they were familiar with and a social cause. What’s causing the apparent disconnect between brands and their support of social causes in the minds of younger consumers?
According to LoyaltyOne’s “Loyalty Big Picture” report, marketers are increasingly looking at loyalty programs “through an opportunity cost lens.” Yet finding trustworthy ROI remains complex. What suggestions would you have for measuring the ROI of loyalty efforts?
Despite Amazon.com’s publicity push to promote price cuts at Whole Foods, the chain remains the highest price grocer in the land, according to a new study. How long before Whole Foods customers call a figurative BS on its repeated price cut claims?
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